Wed., Nov. 04 | Online Event

TECHNATION Start-Up Skills Series: Crafting Your Message to Win More Deals

More significant than teaching sellers how to sell, is understanding how Buyers Buy!
Registration is Closed

Time & Location

Nov. 04, 2020, 4:00 p.m. – 5:30 p.m. EST
Online Event

About The Event

About this Event

In this module we will breakdown two neuro-selling concepts that appeal to a wider audience to help you generate greater influence. The M.E.R.I.T. model focuses on crafting your message to the basic needs of every buyer. You will learn how to poke their pain, provide more pleasure and paint the potential of your product/service/idea to maximize persuasion and win more often!”

Shiraz Siddique Bio

For more than 20 years, Shiraz has held Senior Sales Leadership roles with a solid track record of leading others to deliver record-setting sales performances. Shiraz launched Leverage Consulting to answer one big question – “Why Doesn’t the Best Idea Always Win?”. Since then, Shiraz and his team have helped countless Sales Professionals, Sales Leaders and Entrepreneurs, persuasively deliver their Message every time they communicate.

As a Guest Speaker/Lecturer in both the Academic and Corporate world, Shiraz feels blessed to have been a part of so many ‘lightbulb-moments’ that generated greater influence and better outcomes for his clients.

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Looking for more information about Hatch or to discuss your application further?

Please email our Program Directors at

University Centre Suite 513

1125 Colonel By Dr
Ottawa, K1S 5R1

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